Wednesday, November 2, 2022 8:00 AM - 8:15 AM PDT
At the start of the COVID pandemic, luxury retailer Veronica Beard found themselves in need of a customer data platform that could support online and offline interactions, as well as tie together data across its many customer touchpoints. Powered by Twilio Segment 1st-party data, they elevated paid social, turning it from a place where they sold markdowns to the channel with the best lifetime value customers. In this session, you’ll learn how Segment enabled Veronica Beard to build their “omni-customer” approach across online and in-person touchpoints, future-proof their customer acquisition to avoid issues with third-party tracking cookies, and employ a strategy of incrementality – to make their ad budgets hyper-efficient and value-added.
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Staff Engineer
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Staff Engineer
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Head of Data
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Wednesday, November 2, 2022
8:00 AM - 8:15 AM PDT
Head of Data
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
CTO
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
Operations VP
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
Operations VP
Wednesday, November 2, 2022
8:20 AM - 8:35 AM PDT
CTO
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Head of Messaging
Wednesday, November 2, 2022
8:40 AM - 8:55 AM PDT
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Associate Partner
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Associate Partner
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Wednesday, November 2, 2022
9:00 AM - 9:30 AM PDT
Wednesday, November 2, 2022
10:00 AM - 11:00 AM PDT
Wednesday, November 2, 2022
11:15 AM - 12:00 PM PDT
Wednesday, November 2, 2022
7:30 PM - 8:30 PM PDT
Wednesday, November 2, 2022
8:35 PM - 8:50 PM PDT
Wednesday, November 2, 2022
8:35 PM - 8:50 PM PDT
Wednesday, November 2, 2022
8:35 PM - 8:50 PM PDT
CTO
Wednesday, November 2, 2022
8:35 PM - 8:50 PM PDT
Head of Data
Wednesday, November 2, 2022
8:55 PM - 9:25 PM PDT
Wednesday, November 2, 2022
8:55 PM - 9:25 PM PDT
Wednesday, November 2, 2022
8:55 PM - 9:25 PM PDT
Wednesday, November 2, 2022
8:55 PM - 9:25 PM PDT
Associate Partner
Wednesday, November 2, 2022
9:30 PM - 10:15 PM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Director, Enterprise Digital Integration
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Thursday, November 3, 2022
8:00 AM - 8:15 AM PDT
Director, Enterprise Digital Integration
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Growth Product Manager
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Growth Product Manager
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Thursday, November 3, 2022
8:20 AM - 8:35 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
8:40 AM - 8:55 AM PDT
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
CEO and Founder
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
Managing Engineer
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
CEO and Founder
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
Data
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
Managing Engineer
Thursday, November 3, 2022
9:00 AM - 9:30 AM PDT
Data
Thursday, November 3, 2022
10:00 AM - 11:00 AM PDT
Thursday, November 3, 2022
11:10 AM - 11:25 AM PDT
Product Manager
Thursday, November 3, 2022
11:10 AM - 11:25 AM PDT
Thursday, November 3, 2022
11:10 AM - 11:25 AM PDT
Thursday, November 3, 2022
11:10 AM - 11:25 AM PDT
Thursday, November 3, 2022
11:10 AM - 11:25 AM PDT
Thursday, November 3, 2022
11:30 AM - 12:15 PM PDT
Thursday, November 3, 2022
11:30 AM - 12:15 PM PDT
VP, Segment Product & UX
Thursday, November 3, 2022
11:30 AM - 12:15 PM PDT
Thursday, November 3, 2022
11:30 AM - 12:15 PM PDT
VP, Segment Product & UX
Thursday, November 3, 2022
7:30 PM - 8:30 PM PDT
Thursday, November 3, 2022
8:35 PM - 8:50 PM PDT
Thursday, November 3, 2022
8:35 PM - 8:50 PM PDT
Thursday, November 3, 2022
8:35 PM - 8:50 PM PDT
Thursday, November 3, 2022
8:35 PM - 8:50 PM PDT
Thursday, November 3, 2022
8:55 PM - 9:25 PM PDT
Data
Thursday, November 3, 2022
8:55 PM - 9:25 PM PDT
Thursday, November 3, 2022
8:55 PM - 9:25 PM PDT
CEO and Founder
Thursday, November 3, 2022
8:55 PM - 9:25 PM PDT
Managing Engineer
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