Transforming customer interactions at a global bank
Transforming customer interactions at a global bank
NatWest is a relationship bank in a digital world. This means prioritizing customer experiences that are better, faster, and more cost effective. For NatWest, this looks like tailored, personalized messaging that reaches a specific audience at just the right time. In this session, you’ll learn how NatWest, equipped with messaging data through Twilio, is able to target groups of customers at specific times, experiment with new messaging strategies, and and focus on a segment of its audience. Discover how Twilio is not just a NatWest vendor, but a strategic partner to support their overall strategy as an organization.
Matthew Harwood - NatWest
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