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Creator Summit

Twilio Segment presents

CDP Summit

November 3, 2022

San Francisco, CA

CDP Summit is an exclusive opportunity for senior industry leaders to learn from thought leaders and our VP+ community about customer data trends and how to win in a challenging market. Join us to gain key insights, exchange ideas and hear real-life stories from leading customer-first companies, industry analysts and Twilio Segment partners. 

You'll walk away with how to:

  • Deliver unified, personalized customer experiences to increase conversion rates and lower customer acquisition costs
  • Unlock customer insights and data driven decisions to improve marketing ROI and return on ad spend
  • Establish a modern customer data foundation to drive efficient revenue growth and reduced engineering overhead
  • Achieve a complete view of your customer to increase retention effectiveness and LTV
  • Enable compliant and consented data use to reduce the risk of legal and reputational damages and improve NPS 
CDP Summit sessions will focus on how to to drive efficient growth while overcoming challenging market dynamics
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Improve ad targeting and personalization with first-party, real-time data.

Learn how to activate customer profiles and execute omnichannel customer acquisition strategies to drive higher conversion rates.

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Strengthen your direct-to-consumer strategy.

Learn how to strengthen your direct-to-consumer strategy, whether you are a digital native or building D2C products for the first time, and improve product return on investment and customer retention.

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Navigate the privacy landscape's impact on acquisition costs.

Learn how to navigate the new consumer privacy landscape and achieve greater advertising efficiency with confident, compliant activation of customer data.

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Network with industry leaders in a private, casual environment

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Gain early insight into the Twilio roadmap and how it can enable your transformation vision

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Hear from inspiring thought leaders from different industries and disciplines

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Meet with Twilio’s leadership to discuss your company’s needs

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Listen to innovation-led customer panels spanning from the Fast 50 to the Fortune 500

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Get an all access pass to SIGNAL and the full catalog of content on demand

Your ticket

Your participation in the CDP Summit includes access to the SIGNAL conference and the opportunity to also attend Creator Summit on November 2nd.

SIGNAL

CDP Summit

November 3

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SIGNAL Ticket

November 2-3

 
  • 75+ expert speaker sessions live and on-demand
  • Superclass Developer Training 
  • 1:1 access to Twilio product experts  
Already registered for SIGNAL? Join The Summits by clicking here
Agenda
November 3, 2022, Intercontinental Hotel, San Francisco, CA
8:00am - 10:00am

Registration and Lounge Open

Breakfast, Executive Meetings, Customer Data Maturity Assessments and Twilio Segment Demos.

The Summits Lounge (3rd floor, Grand Ballroom)

10:00am - 11:00am

SIGNAL Developer Keynote viewing

Watch the virtual SIGNAL Developer keynote while networking with peers in the Summits lounge.

The Summits Lounge (3rd floor, Grand Ballroom)

11:15am - 1:15pm

CDP Summit Keynote

Remarks from Twilio Co-Founder and CEO Jeff Lawson, Segment leaders Steve Davito and Meir Amiel, a Segment use case from customer FanDuel, a CDP industry outlook from Forrester, consumer insights from Accenture, perspectives on maximizing growth with first-party data from Google and advice from Mixpanel on how to identify the right data to build amazing customer experiences.

The Summit Main Stage (5th floor, InterContinental Ballroom)

1:15 pm - 2:30pm

Networking Lunch

The Summits Lounge (3rd floor, Grand Ballroom)

2:30 pm - 3:15pm

Breakout Sessions - Block 1

Product Innovation Track

“Data-Up” Marketing: How Twilio Engage can help you build personalized customer journeys that deliver efficient conversions and lift lifetime value with Kathryn Murphy, VP Product Management, Twilio Segment

The Summit Main Stage (5th floor, InterContinental Ballroom)

 

Customer Innovation Track

How Allergan Aesthetics launched its Allē loyalty program to inspire consumer confidence with smart, data-driven, engagement with Christine Li, Director of Marketing Technology, Allergan and Aaron Shaw, Regional Director, Solutions Engineering, Twilio Segment

The Summits Breakout Stage (5th floor, Sutter Room)

3:30 pm - 4:15pm

Breakout Sessions - Block 2

Product Innovation Track

How Sanofi uses Twilio Segment to build golden profiles, increase omni-channel engagement and improve patient outcomes with Seth Levenson, Head of Digital Architecture, Sanofi and Kevin Niparko, VP Product Management, Twilio Segment

The Summit Main Stage (5th floor, InterContinental Ballroom)

 

Customer Innovation Track

The journey to good data: How Shipt refined its measurement approach across teams & platforms to achieve advanced data maturity with Andrew Orso, Director of Data Science, Shipt and Seth Familian, Director of Global Advisory Services, Twilio Segment

The Summits Breakout Stage (5th floor, Sutter Room)

4:15 pm - 6:00pm

CDP Summit Reception

Featuring Grammy award-winning singer-songwriter, multi-instrumentalist & activist Ben Harper

Pacific Terrace, 4th floor

Speakers

Attendees of CDP Summit will gain new perspectives and exclusive insights from thought leaders who are adapting their business to get ahead of a changing economic landscape and evolving customer needs.

Aaron Shaw
Aaron Shaw
Regional Director, Solutions Engineering
Twilio Segment
Abbas Haider Ali
Abbas Haider Ali
VP of Global Customer and Partner Success
Twilio Segment
Andrew Orso
Andrew Orso
Data Science
Shipt
Christine Li
Christine Li
Marketing Technology
Allergan
Jeff Lawson
Jeff Lawson
Co-Founder & CEO
Twilio
Joe Stanhope
Joe Stanhope
Research Analyst
Forrester
Kathryn Murphy
Kathryn Murphy
VP, Product Management
Twilio
Katrina Wong
Katrina Wong
VP, Segment Marketing
Twilio Segment
Kevin Harris
Kevin Harris
RVP, Global Business Development & Alliances
Twilio Segment
Kevin Niparko
Kevin Niparko
VP, Product Management (L8)
Twilio Segment
Mario D'Agostino
Mario D'Agostino
VP of Product
FanDuel
Meir Amiel
Meir Amiel
Senior Vice President, Data & Growth - R&D (L9)
Twilio Segment
Neil Rahilly
Neil Rahilly
VP, Product & Design
Mixpanel
Nicole Rothman
Nicole Rothman
Senior Manager, OmniChannel
Accenture
Seth Familian
Seth Familian
Director, Global Advisory Services
Twilio
Seth Levenson
Seth Levenson
Head of Digital Achitecture
Sanofi
Steve Davito
Steve Davito
Senior Vice President, Data & Growth - GTM (L9)
Twilio Segment
Therese Parkes
Therese Parkes
Industry Director, TechB2B
Google
Vijay Jayaram
Vijay Jayaram
Director of Product
Mixpanel

For questions, please contact summits@twiliosignal.com

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